florida international university

2021 season tickets

THE PROBLEM

Florida International University’s Athletic Director approached EC to help sell more tickets to home football game.

THE SOLUTION

Everything Clicks created custom audiences based on Florida International University and their competitors, then deployed a paid ads strategy across Facebook, Instagram, YouTube, Google Ads, and Snapchat.

CATEGORIES

Custom Audiences

Paid Social

Lead Generation

Conversions

1.6 Mm

ACCOUNTS REACHED

8.1 MM

TOTAL IMPRESSIONS

1,133%

OUTPERFORMED GOAL

64%

INCREASE IN CTR

8.5K

LEADS GENERATED